Peter Le Beau: Does the protection sector really want to engage the public?

A compelling story to tell

clock • 5 min read

The reason the protection sector exists - because it can provide the coping strategies nothing else can - is a story worth telling but, says Peter Le Beau, it is one not told nearly enough

The history of awareness campaigns in the protection industry is not a long or distinguished one - in fact you could say it is almost non-existent. How much that matters to people may determine whether it is ever possible to change that situation. It certainly does not seem to matter to a government that uses ‘The Resilient Society' as a passing buzz phrase but retreats further and further every year from making that aim a reality as the austerity programme takes greater hold. That is not a political point, by the way. What the government has not realised or has chosen to ignore is th...

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