Richard Bertin: Is it time to give up the independent 'badge of honour'?

What's in a name?

clock • 3 min read

Does it really matter if you are a restricted or independent adviser? Richard Bertin asks and gives his take on this contentious issue...

I was an independent financial adviser, IFA, for a number of years and was proud to hold "independence" as a badge of honour. When our firm was acquired by a global family office, my allegiance switched. My pride was anchored around being part of a great firm, with strong values. My point is, I truly wonder whether customers care whether you are an IFA or restricted adviser. If the person on the street were given a binary choice: Engage an IFA, with no definable values or culture, or Engage a restricted adviser with a clear set of transparent values I think the vast majority w...

To continue reading this article...

Join Professional Adviser for free

  • Unlimited access to real-time news, industry insights and market intelligence
  • Stay ahead of the curve with spotlights on emerging trends and technologies
  • Receive breaking news stories straight to your inbox in the daily newsletters
  • Make smart business decisions with the latest developments in regulation, investing retirement and protection
  • Members-only access to the editor’s weekly Friday commentary
  • Be the first to hear about our events and awards programmes

Join

 

Already a Professional Adviser member?

Login

More on Your profession

News editor's view: Standard Life/Aegon UK – Another big deal to digest

News editor's view: Standard Life/Aegon UK – Another big deal to digest

The news editor's Friday Night Takeaway from 17 April

Isabel Baxter
clock 17 April 2026 • 3 min read
Feel Good Friday: Chartered financial planner to run Manchester marathon 14 months after knee surgery

Feel Good Friday: Chartered financial planner to run Manchester marathon 14 months after knee surgery

Raising money for a money literacy charity Money Ready

Professional Adviser
clock 17 April 2026 • 1 min read
Inside the CII's Corporate Chartered status pilot

Inside the CII's Corporate Chartered status pilot

What next after organisation trails overhaul

Jen Frost
clock 16 April 2026 • 12 min read