The Money Advice Service (MAS) has stopped all marketing activities with immediate effect, following the government's announcement that it plans to transform the body.
In its business plan for 2016-17, released on 11 May, MAS said it had stopped all marketing and brand-building activity as well as the development of its website, freeing up £5m as a result. Of the funds £1m will be put into a transition fund supporting the MAS' abolition and creation of a new guidance body and £4m will be used to fund ‘what works' initiatives delivered through voluntary partners. These initiatives are tried and tested methods that aim to enhance financial capability among consumers. Their progress will be monitored through a ‘financial capability survey' with formal ...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes