Industry Voice: Are advisers missing the opportunity in cash? 

Investors are now holding more cash than ever and with rising interest rates, this resurgence is not surprising.  

Sarka Halas
clock • 1 min read
Industry Voice: Are advisers missing the opportunity in cash? 

Around 82% of advisers' clients who are nearing retirement or already retired tend to hold more cash as part of a drawdown arrangement or for liquidity. This group holds, on average, around 16% to 17% of their wealth in cash - typically in a bank-led savings account.  

The Bank of England's monetary tightening policy has driven variable interest rates to multi-year highs with the most recent hike bringing the central bank's base rate to 4.25%.  

Cash deposit platforms and providers have responded with some offering rates as high as 4.51% on cash holdings. If advisers are not exploring options outside of their clients' bank accounts, they could be missing the opportunity to earn more for their clients.  

The increase in rates has driven more providers into the market, resulting in high competition and increasing complexity around product offerings. Cash platforms solve much of this complexity by having one application process for one account, and a ‘pick and mix' style of savings in different banks and accounts. This is known to be one of the best ways to deposit cash into the highest earning savings rates. 

Advisers say that cash allocation is set to grow in 2023 and if cash is back on the agenda, advisers should not miss the opportunity.  

Read more here on why advisers say there will continue to be a case for cash and where advisers need to look to capitalise on the cash opportunity in this exclusive research report from Flagstone.

More on Investment

Advisers have opportunity to deepen private market engagement

Advisers have opportunity to deepen private market engagement

Most client allocations to private markets are either 5%-10% or 1%-5%

Isabel Baxter
clock 18 November 2024 • 2 min read
Royal London cuts number of governed range portfolios

Royal London cuts number of governed range portfolios

Renaming remaining portfolios to reflect level of investment risk

Jenna Brown
clock 18 November 2024 • 1 min read
AJ Bell cuts fees across multi-asset income range

AJ Bell cuts fees across multi-asset income range

£1.5bn of inflows this year

Beth Brearley
clock 14 November 2024 • 1 min read

In-depth

Analysis: Advice M&A continues apace as FCA review looms

Analysis: Advice M&A continues apace as FCA review looms

Firms taking very different approaches to buying and selling

Isabel Baxter
clock 18 November 2024 • 7 min read
Your Autumn Budget briefing: Tax and pensions changes Labour could have in store

Your Autumn Budget briefing: Tax and pensions changes Labour could have in store

Budget comes as prime minister says country 'embrace the harsh light of fiscal reality'

Jen Frost
clock 29 October 2024 • 22 min read
In view: Plotting PFS change

In view: Plotting PFS change

From first operating loss since 2008 to sponsorship, board and revenue changes

Jen Frost
clock 17 October 2024 • 6 min read