Great expectations

Q. Non-disclosure has been a key concern for the industry for a long time. But how serious is it? A. The research, which questioned 1,000 people in July 2007, has clearly identified a high level of social tolerance of non-disclosure - where consumers think it is acceptable to not tell the truth when they apply for insurance, but still expect their claim to be paid and do not want to pay significantly higher premiums. In practice, instances of non-disclosure are due to a combination of factors. For example, the typical protection sale environment is not exactly conducive to drawing o...