Advisers see growth opportunities in at-retirement market

In a poll conducted before Christmas 41.82% of respondents said greater focus on the at-retirement market would be their most significant growth opportunity in 2014. This compares to 14.55% who said auto-enrolment was their biggest growth opportunity while 16.36% said it would be guided advice. Key challenges for advisers in 2014 include getting wider customer acceptance of adviser charging (28.33%) while 23.33% said replacing trail commission. A further 21.67% said serving at-retirement customers effectively was their key challenge. For providers simplifying annuity purchasing and...