Advisers must rise to the challenge and “own the space” if they are to deliver convincing ESG-centric advice that motivates clients, according to a sustainable finance specialist.
Overstory Finance founder Rebecca Kowalski made the comments in her presentation at the Sustainable Investment Festival on 14 June. Outlining her views on ingraining sustainable investing as a speciality in advice firms, she said it was crucial advisers really believed in the ESG and sustainability message. "You have to own the space, you have to say, ‘this is what I really believe in'. It must fit with your beliefs, your employees' comfort zone and expertise, and your company's ethos." She added that it was down to advisers themselves to articulate the message on sustainability bu...
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