Is 2024 the year of the AI assisted advice and planning firm?

Developing an AI strategy to manage risk and empower growth

clock • 6 min read

Chris Davies delves into the opportunities and risks linked to adopting generative AI and explores how curious advice firms can structure a strategic implementation plan...

With last year's explosion in generative artificial intelligence (AI) development and service offerings, there is no doubt this year should see some serious adoption for large language models and machine learning (MI) in the retail investment advice market and financial planning profession. I say should, because, I currently do not believe many firms actually know how or have a strategic plan to adopt AI across their products and services and legacy technologies and service providers (compliance, platforms, fund manager, advice firms) suffer from old infrastructure and poor-quality data ...

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