One in four financial advisers are not segmenting their client base, M&G Wealth has found.
Of the 200 advisers surveyed, 74% said they were segmenting their client base whilst over a quarter (26%) are not – an increase of 10% from last year (16%). The research also found that advisers think the main benefits of client segmentation are delivering better outcomes (60%), improving value for money (57%) and offering lower cost services to some client groups (39%). With the industry's focus on ongoing fees and service, client segmentation can help advisers deliver on their Consumer Duty obligations, M&G Wealth highlighted. "Segmentation helps advisers and firms support thei...
To continue reading this article...
Join Professional Adviser for free
- Unlimited access to real-time news, industry insights and market intelligence
- Stay ahead of the curve with spotlights on emerging trends and technologies
- Receive breaking news stories straight to your inbox in the daily newsletters
- Make smart business decisions with the latest developments in regulation, investing retirement and protection
- Members-only access to the editor’s weekly Friday commentary
- Be the first to hear about our events and awards programmes